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We partnered with AdWeek to bring you this on-demand webinar, Contextual Targeting for the Holidays.
Many analysts are forecasting slower holiday spending this year, putting even more pressure on already stressed advertising budgets. One strategy to set your brand up for holiday success? Embracing advanced contextual targeting as an effective alternative to ID- and cookie-based behavioral approaches.
Get effective strategies to turn your desired holiday audiences into contextual targets that deliver results from leaders at Semasio.
You’ll find out:
Harness the power of predictive semantic intelligence with a suite of solutions that enable you to effectively reach consumers now - and in the future.
Audience Targeting
Pre-built and custom audiences tailored for a perfect fit
Contextual Targeting
Effective, privacy-safe targeting without cookies
ContextualPLUS Targeting
Predict where your audience is likely to be
Brand Fit
Align your brand with contexts and avoid conflicts
Semantic Audience Extension
Lookalike modeling based on semantic intelligence
Media Strategy & Activation
Drive performance through omnichannel strategies
Semasio Factory
Leverage and monetize your most valuable resource